ALL-CLADDigital Content
All-Clad is my largest client, encompassing product detail page (PDP) photography, product videos, social content, and brand guideline development. On a day-to-day basis, I ensure that all creative output aligns with and evolves the brand's vision and standards while managing hundreds of assets and content deliverables each week. My role spans the entire creative process, including art direction, video direction, styling, and design, ensuring a cohesive and elevated brand experience across every touchpoint.